Save the Bees While You Make A Buzz For Your Brand

Bees do more than buzz around a garden. They pollinate the plants that feed us, sustain our ecosystems, and support global food production. But honey bee colonies, wild bees, and other pollinators are in trouble. Your business can help, and boost your brand reputation at the same time.

If you’re looking for a meaningful way to engage audiences at events, trade shows, or do community outreach, hosting a booth with bee-friendly crafts and giveaways serves a dual purpose. You help the bees while you help your brand. These crafts are simple to set up, fun to do, and make a positive impact on the planet. With our ideas and bulk promotional products, your brand can be part of the movement to save bees.

The Importance of Bees and Pollinators

Insects like honey bees, bumblebees, native bees, solitary bees, and even butterflies play a critical role in pollination. Pollination is the process that helps plants reproduce. In fact, one out of every three bites of food you eat (opens in a new window) is thanks to bee pollination. From apples and almonds to coffee and cucumbers, pollinators support food crops and are essential to global food security.

Beyond food production, pollinators sustain biodiversity by helping flowering plants thrive in both wild and urban spaces. These plants provide oxygen, clean air, natural habitats, and erosion control. All of these things are vital for a healthy ecosystem.

What’s Causing the Decline in Bee Populations?

Despite their importance, bee populations are declining at alarming rates. The threats are complex, but closely connected:

• Habitat loss from urban development, industrial farming, and the lack of native plants
• Climate change disrupts the blooming patterns of flowers and foraging behavior
• Pesticide use, particularly neonicotinoids and herbicides, which interfere with bees’ ability to navigate and reproduce
• Spread of disease and parasites, especially among honey bee colonies
• Colony collapse disorder, a phenomenon where entire bee hives vanish

Species of bees that aren’t as well known, like carpenter bees and solitary bees, are struggling to survive without pollinator-friendly environments. The good news: Your organization can play a role in turning things around. Start with how you show up at events and what you give away.

Simple DIY Crafts That Support Pollinators

When it’s time for your next summer event, trade show, or you’re going to have a stand at a farmers market, consider setting up a craft booth or engagement station. It is an easy, low-cost way to start meaningful conversations and give people tools to help bees in their own communities. Here are three activities that combine education, creativity, and your brand.

DIY Wildflower Seed Packet Station

Wildflowers are critical to native bees and other pollinators. Planting more pollinator habitats restores food and nesting areas lost to development. Bring visitors to your table to take home the essential supplies (wildflower seeds!) to build their own bee habitat. By having a make-your-own seed packet activity, you have the opportunity to engage with prospects throughout the day and save the bees.

How it works:

1. Order wildflower seeds in bulk to fill scoopable containers. Sourcing your wildflower seeds locally supports genetic diversity among the flowers, brings back local ecosystems, and gives your audience plants that do well in your area. If you can’t find a local vendor, there are websites like Prairie Moon (opens in a new window) that ship seeds nationwide.
2. Add your logo to custom containers for your booth visitors to fill. We suggest small custom logo paper bags sealed with labels or stickers, or self-sealing envelopes. For affordable reusable options, browse our pill organizers. They will click shut after being filled and show off your logo over and over again.
3. When visitors come to your booth, invite them in to make their own seed blends from the different flowers and grasses. They can create their own ratios, and you can include a care card (or a seed paper bookmark!) with instructions for planting a bee-friendly garden.

Adopt-a-Bee Pledge Cards or Art Table

This easy activity promotes awareness and positions your brand as a partner in sustainability and doing good for bees. Your audience commits to taking their action while stopping by your booth to do something creative with bee-themed cards.

How it works:

1. Set out blank pledge cards that people can decorate or sign with promises like “I’ll plant native flowers” or “I won’t use pesticides.”
2. For every signed pledge card, your company donates an amount to a nonprofit working on bee conservation initiatives.
3. Hang the cards in your booth, and encourage people to snap a picture with their card to post on social media. This way, you’re spreading awareness for the cause and your brand even further. It encourages even more people to take part, too.
4. If you use seed paper cards, plant the pledge cards to create a bee habitat after the event!

If you’re looking for a bee organization to support, consider The Honey Bee Research Center (opens in a new window), Xerces (opens in a new window), or the Honey Bee Health Coalition (opens in a new window). 

Bee Quiz Wheel with Eco Giveaways

Games attract attention, keep traffic flowing, and spark conversation.  Use games as an opportunity to raise awareness about bee species, pollinator habitat, and the threats bees face. The game encourages learning in a lighthearted way. Plus, everyone loves a freebie, especially when it’s a bee-friendly, reusable product that supports sustainability.

How it works:

1. Order a customized spinning prize wheel from our catalog.
2. Choose to customize the cards on the wheel with trivia questions about bees, pollinators, and the environment. 
3. When a guest spins the wheel and answers a question, they win a promotional item as a prize. If they get it wrong, take the moment to give them the correct information and send them along with a smaller promotional giveaway as a prize. If they do answer correctly, let them choose from a premium tier.

Promotional Products That Help Bees Thrive

Not every event has space or time for a full craft station. That doesn’t mean you can’t support pollinators and make connections with people who care. The right promotional products provide tools for education, advocacy, and action. 4AllPromos has plenty of promo giveaways that help plant wildflowers, reduce waste, and grow awareness about the importance of bees in our food system and ecosystems.

Seed Packets

Seed packets are a simple, cost-effective way to promote your brand while supporting pollinators. Each packet contains bee-friendly wildflower seeds that help rebuild lost pollinator habitat. When recipients plant them, they’re directly contributing to a healthier environment for honey bees and other types of wild bees. 

Seed packets are perfect for mass giveaways at trade shows, community events, or Honey Bee Day celebrations. Custom printing allows you to add your logo alongside the planting instructions. These giveaways are lightweight and easy to mail, too, great for direct mail campaigns. Use them as a conversation starter about biodiversity, pesticide use, and climate change. Choose Save the Bees seed packets or any of them from our collection! 

Planter Kits

Planter kits are hands-on promotional gifts that make it easy to grow a bee-friendly plant at home or in the office. Each handy kit typically includes everything you need to grow pollinator-attracting plants. They’re a great choice for client appreciation or employee gifting around Honey Bee Day.

A planter offers a longer engagement with your brand as your logo is part of the growing process from germination to bloom. Include a seed paper card that educates recipients about how they’re helping to save the bees to grow your brand and pollinator awareness.

Eco-Conscious Swag

Eco-conscious swag is another way to show your brand’s commitment to the environment. Items like reusable tote bags, bamboo utensils, and wheat straw promotional pens and drinkware reduce waste, promote reuse and recycling, and support pollinator health by limiting plastic pollution.

These giveaways are perfect for holidays like National Honey Bee Day on August 16th or World Bee Day on May 20th. Pair them with promotions and messaging about protecting bee habitats. Hand them out as prizes at your events or include them in eco gift kits alongside the seed packets and planter kits. They’re functional, on-trend, and make a positive impression for your brand. Adding your logo to eco-friendly giveaways means your audience lives greener and gives bees a better future.

FAQ About How to Help the Bees

What can a normal person do to help save the bees?

Plant native wildflowers, avoid pesticides and herbicides, buy local honey from beekeepers or organic farms, and support pollinator gardens.

What do pollinators do for us?

Pollinators such as honey bees, bumblebees, wild bees, butterflies, bats, and birds transfer pollen between flowers, which is how plants reproduce. This critical service supports roughly 75% of the world’s flowering plants (opens in a new window) and around 35% of global food production (opens in a new window), including foods like fruits, vegetables, nuts, and coffee.

Why are bumblebees important?

Bumblebees are among the most effective pollinators, especially in cooler climates. Their loss would harm many food crops and native plants. In 1992, the Journal of Economic Entomology concluded in a study that “the annual social gains are estimated to range between $1.6 and $5.7 billion (opens in a new window)”. Adjusted for today’s value, that is $3.55 and $12.8 billion!

How can we save bees from dying?

Support bee conservation organizations like The Honey Bee Health Coalition (opens in a new window), avoid pesticide use, reduce habitat loss, and plant more bee-friendly gardens.

Build a Better Buzz for Your Brand While You Help Save the Bees

Next time you’re creating a buzz for your brand, don’t forget to boost the bees too! Cause-based marketing builds something greater than just brand awareness. Incorporating bee-saving crafts and eco-friendly promotional products into your brand strategy shows that your company cares about the future of our planet, our food supply, and the tiny creatures that make it all possible.

Your next giveaway could grow a garden, feed a bee, and spark a conversation. Browse our collection of wildflower seed packets, planter kits, and sustainable swag to stock up for your next event and make a lasting impact.

Sources

1. Pollinator Partnership. (n.d.). Pollinators. https://www.pollinator.org/pollinators (opens in a new window)
2. Ollerton, J., Winfree, R., & Tarrant, S. (2011). How many flowering plants are pollinated by animals? Oikos, 120(3), 321–326. https://nsojournals.onlinelibrary.wiley.com/doi/10.1111/j.1600-0706.2010.18644.x (opens in a new window)
3. Klein, A. M., Vaissière, B. E., Cane, J. H., Steffan-Dewenter, I., Cunningham, S. A., Kremen, C., & Tscharntke, T. (2007). Importance of pollinators in changing landscapes for world crops. Proceedings of the Royal Society B: Biological Sciences, 274(1608), 303–313. https://royalsocietypublishing.org/doi/10.1098/rspb.2006.3721 (opens in a new window)
4. Mitchell, T. B. (1992). Bees of the Eastern United States: Volume II. Journal of Economic Entomology, 85(3), 621. https://academic.oup.com/jee/article-abstract/85/3/621/2215825 (opens in a new window)